NARRATIVE: The Misconception

Human beings are characterized by a certain degree of imperfection that defines everything that we create. Why is it then that the automotive industry continues to criticize the creations of human hands when everything we make is nothing more than an extension of ourselves?

NARRATIVE: A Law of Nature

The symbol of a life well lived is best defined by progress. In relation to the automotive industry, progress is often measured empirically. However, can a more esoteric analysis of vehicle progress supersede the empirical analyses that the automotive industry is accustomed to?